ArtisRaw – Handmade in Tunisia, a leading manufacturer and exporter of premium olive wood handcrafted products, welcomed today the Tunisian Minister of Tourism, Mr. Sofiane Tekaya, to its headquarters in Sfax. The visit was attended by the Governor of Sfax, Mr. Mohamed Hajri, the Director General of the National Office of Handicrafts, Ms. Leila Msellati, along with several industry experts and senior officials.
During his tour of the facility, Minister Tekaya was introduced to ArtisRaw’s advanced techniques and artisanal craftsmanship, spanning from digital design and 3D modeling to manual production, finishing, and packaging tailored for international markets.
Minister Tekaya praised ArtisRaw as a standout example of digital innovation in Tunisia’s traditional crafts sector, commending the brand’s commitment to global quality standards and its ability to deliver distinctive, high-value products that elevate Tunisia’s international reputation.
ArtisRaw distinguishes itself through several key competitive advantages, including:
- Preliminary Approval for ISO 9001:2015 Certification: ArtisRaw is the first Tunisian olive wood craft manufacturer to receive this recognition, underscoring its full compliance with international quality standards.
- “Zero Non-Conformity” Policy: A rigorous commitment to flawless final products with no defects or inconsistencies.
- Digital Innovation and Full Traceability: Use of advanced digital technologies to ensure end-to-end transparency across the production and supply chain.
- Export Under a Unified Brand Identity: Strengthening the global presence of Tunisian craftsmanship through the powerful and cohesive brand, ArtisRaw – Handmade in Tunisia.
- Sustainability and Environmental Responsibility: Sourcing olive wood from sustainable origins, with full compliance with the European Union’s EUDR regulations.
The ArtisRaw management team expressed their deep appreciation for this official visit, which they view as a strong vote of confidence from both the government and consumers. In a statement, they said:
“We are committed to delivering products that blend superior craftsmanship with cutting-edge technology, continuously focusing on innovation and quality to satisfy our clients and enhance Tunisia’s image on the global stage.”
It is worth noting that, according to the Tunisian National Office of Handicrafts, olive wood exports accounted for approximately 46% of Tunisia’s total handicraft exports in 2023, amounting to around 69 million TND—underscoring the sector’s significant economic role.
